Che Guavara

Tag: Che Guavara

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What’s in a name: The Seeds of Audacity – Part 5

A new project, like a newborn babe, needs a name. I take a fairly conventional approach to this task – lots of candidate words, plentiful marker pen ink on dead trees (mostly recycled paper, soon to be recycled again, like most of the ideas), and a few Post-its.